10 - 12 November 2020 | SARIT CENTRE, NAIROBI, KENYA

Kenya’s Digital Marketing Summary

POSTED: 27th May

Kenya’s cyber security market is expected to grow from $380 million to $516 million in 2022. Businesses will focus on more advanced services such as intruder detection and business & consumers will look to improve mobile end-point security.

Kenya’s digital services market is expected to grow from $2.34 billion to $5.15 billion in 2022. FinTech services are predicted to become increasingly important. The cloud computing market also contributes significantly, led by PaaS offerings.

Kenya’s Telecommunications market is expected to grow from $2.74 billion to $3.49 billion in 2022. Growth is predicted to be driven by rapidly increasing demand for mobile data as businesses and consumers increasingly rely on these devices.

See more insight via Frost & Sullivan here.

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